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Press Release - Tuesday, 3 March 2009
The Creative HD Hybrid from the LUMIX G Micro System -
The DMC-GH1 with D-SLR Photo Quality and Full-HD Movies
Panasonic today introduced the LUMIX DMC-GH1 as a new member
of the LUMIX G Micro System of interchangeable lens cameras. Fully compliant
with the Micro Four
Thirds System standard, the LUMIX G Micro System combines a downsized body
with advanced functions that achieve both easy operation and high quality.
The new DMC-GH1 is called a CREATIVE HD HYBRID because it
records not only high-quality photos but also high definition 1080/24p or
smooth 720/60p HD (High Definition) movies in AVCHD* format. Continuous AF
can be used while recording movies, to further boost operating ease. Taking
advantage of its system camera design, the DMC-GH1 features the potential
for unlimited photo expression by allowing the use of different lenses for
specific shooting situations and subjects. High-quality sound recording with
Dolby® Digital Stereo Creator and a host of other creative options,
including manual settings, giving the DMC-GH1 even greater versatility.
Supporting the DMC-GH1's powerful full-HD movie recording
function is a newly developed 12.1-megapixel high-speed Live MOS sensor and
the Venus Engine HD
image processor, which features two CPUs for outstanding processing
capability. The new LUMIX G VARIO HD 14-140mm/F4.0-5.8 ASPH./MEGA O.I.S.,
which is a versatile 10x zoom interchangeable lens, was designed for movie
recording by including a silent and continuous auto focusing function and
seamless aperture adjustment.
The DMC-GH1 also features D-SLR photo quality. Its newly
developed Live MOS sensor renders images with minimal noise even when using
high ISO sensitivity. The multi-aspect ratio function of the sensor allows
photos to be taken using a 4:3, 3:2 or 16:9 aspect ratio, all with the same
angle of view.

In addition to its high levels of performance for both
photos and movies, the DMC-GH1 incorporates the iA (Intelligent Auto)
mode,** a hallmark of LUMIX cameras that now includes Face Recognition,*** a
function that "remembers" faces once the faces are registered. When a
familiar face appears in the frame, the camera will prioritize the focus and
exposure to capture it beautifully. This clever function makes it easy to
get sharp and clear photos of special subjects in a group of people. iA mode
is also available in movie recording. It automatically selects the most
suitable scene mode and helps to correct hand-shake, focus and brightness
problems -- making it a one-stop solution for capturing beautiful photos and
movies.*
Operating ease is an important element of the LUMIX G Micro System identity,
and it is highly evident in the DMC-GH1. For example, the clever design of
the DMC-GH1 helps
to prevent missed shooting opportunities for both photo and movie recording.
To start recording a movie during shooting photos, the user simply presses a
special, one-touch movie recording button. Most of the settings used for
photo shooting carry over to movie recording without requiring any
additional setting.
A choice of body colours also makes the DMC-GH1 highly
attractive. Users can select authentic black or active red (which was very
popular in the DMC-G1).
Panasonic hopes to bring the fun of both photos and movies to as many people
as possible with the LUMIX DMC-GH1, an unprecedented system camera that
satisfies even the needs of professionals and advanced amateurs while
offering easy operation
for entry-level users.
*Full-HD (1920 × 1080) movies are output by the image sensor at 24p
(NTSC)/25p (PAL), and recorded at 60i (NTSC)/50i (PAL). HD (1280 × 720)
movies are output and recorded by the image sensor at 60p (NTSC)/50p (PAL).
** Some functions in iA mode will not be available depending on the lens
that is mounted.
***Turn the Face Recognition item ON from the shooting menu and register the
person with a full-face portrait in advance. Recognition performance varies
greatly depending on shooting conditions, i.e., according to factors such as
angles, facial expression and lighting, so operation under all conditions
cannot be guaranteed. Because the camera searches for faces that are similar
to registered faces, there are cases where the faces are not correctly
recognized when the registered image and the shooting image vary greatly.
When facial characteristics are similar, particularly between parents and
their children, or between brothers and sisters, the camera may not
distinguish the faces.
Technological advantages for 1080/24p full-HD movie
recording in the AVCHD format
The LUMIX DMC-GH1 is an advanced photographic tool for recording not only
great
photos but also beautiful full-HD movies. In addition to Motion JPEG images,
the DMC-GH1 can record high-resolution full-HD 1920 x 1080 movies at 24 fps
(frames per second) or smooth HD 1280 x 720 movies at 60 fps in AVCHD
(MPEG-4/H.264)* format. The AVCHD format can record almost twice the footage
in HD quality than the conventional Motion JPEG, using the same SD card. A
special, separate button on the back lets the user instantly start recording
movies while shooting photos without any having to make any extra settings.
There are always two options to record spur-of-the-moment scenes --
high-quality photos or movies. The user can simply choose the one that saves
precious memories most beautifully.
The LUMIX G VARIO HD 14-140mm/F4.0-5.8 ASPH./MEGA O.I.S. kit
lens boasts a focal length of 28-280mm (35mm camera equivalent) and supports
the continuous AF function of the contrast AF system for both photos and
movies. Panasonic considers
this function to be indispensable for movie recording from a practical point
of view. This lens is also designed for movie recording use by minimizing
the mechanical sound generated by the continuous AF/AE action.
The newly developed 12.1-megapixel 4/3-type Live MOS sensor
is capable of high-speed 4-channel readout to support full-HD movie
recording. This sensor is also advantageous for photo recording with a high
signal to noise ratio thanks to a new circuit structure that is totally
unaffected by the noise generated in each of the circuits. It results in
clear pictures even when taken at high ISO sensitivity. The sensor also
allows images to be taken at three aspect ratios – 4:3, 3:2 and 16:9 – with
same angle of view.
The LUMIX DMC-GH1 also features the Venus Engine HD image
processor. The two CPUs in this imaging engine dramatically speed up
processing while achieving exceptional noise reduction performance. The
Venus Engine HD's excellent energy efficiency supports long-time AVCHD movie
recording, and allows the output of both images and sounds via HDMI.
*Full-HD (1920 × 1080) movies are output by the image sensor
at 24p (NTSC)/25p (PAL), and recorded at 60i (NTSC)/50i (PAL). HD (1280 ×
720) movies are output and recorded by the image sensor at 60p (NTSC)/50p
(PAL).
In addition to recording HD movies– a host of
options enhance creativity
The LUMIX DMC-GH1 concept goes much further than simply recording HD movies.
Apart from the movie recording capability of conventional digital cameras,
the DMC-GH1 also features a Creative Movie mode, which lets the user set the
shutter speed and aperture manually to make even more impressive movies.
Changing the shutter speed brings special effects to movies, which is
especially suitable for shooting fast-moving subject. The ability to control
the aperture is convenient when there are several subjects at different
distances and it is desired to have each of them stand out. Creative Movie
mode gives the user a wider range of expressive possibilities to explore.
The movies also come with the high-quality stereo sound of Dolby® Digital
Stereo Creator, the global standard for superior audio recording. For more
creative sound recording, an optional stereo microphone (DMW-MS1) is
available. A Wind Cut function blocks out most of the noise from background
wind even on breezy days.
iA (Intelligent Auto) mode operates for both photos and
movies While featuring a host of creative options to enhance both photo and
movie recording, the LUMIX DMC-GH1 also includes the iA (Intelligent Auto)
mode that Panasonic developed to give LUMIX cameras the ultimate in
operating ease and to reduce shooting mistakes. In iA mode the camera does
all the work, leaving the user free to compose shots and capture the moment.
All the user has to do is aim and shoot even in situations that normally
require complicated settings. For photo shooting, the DMC-GH1 further
advances this mode with the inclusion of Face Recognition, an advanced Face
Detection function that recognises faces that the user has registered prior
to shooting. Once a face is registered, this function will recognize it
whenever it appears in the frame. The camera will then display the name that
was specified for the person and prioritize the focus and exposure so that
the registered face is bright and in sharp focus.
In addition to the advanced functions mentioned above, the
iA mode inherits the fundamental functions that users need in a good digital
still camera. These include MEGA O.I.S., which helps prevent blurring from
hand-shake, and Intelligent ISO Control, which reduces motion blur by
adjusting the ISO sensitivity if the subject moves as the shot is taken. AF
Tracking is also available, which lets the DMC-GH1 lock onto any subject and
keep it in focus even if it moves - making it easy to get beautiful, clear
shots when a great photo opportunity suddenly arises. Intelligent Exposure
optimizes the exposure for each part of an image, preventing blocked shadows
and blown highlights and helping ensure that gradation and details are
reproduced beautifully. Intelligent Scene Selector automatically detects the
five most common shooting situations -- Portrait, Night Portrait, Scenery,
Night Scenery and Close-up and switches to the appropriate Scene mode.
The LUMIX DMC-GH1 now makes the popular iA mode available for movie
recording. The Optical Image Stabilizer (O.I.S.) helps prevent blurring from
hand-shake when using the high-powered zoom. Face Detection automatically
detects a face in the frame and adjusts the focus, exposure, contrast, and
skin complexion to record it beautifully. Intelligent Exposure continually
checks the ambient light level and adjusts the exposure setting as
conditions change, to prevent blown highlights and blocked shadows.
Intelligent Scene Selector automatically switches between Normal, Portrait,
Close-up, Scenery, and Low Light modes according to the situation to
optimize visual quality.
* Some functions in iA mode will not be available
depending on the lens that is mounted.
**Turn the Face Recognition item ON from the shooting menu and register the
person with a full-face portrait in advance. Recognition performance varies
greatly depending on shooting conditions, i.e., according to factors such as
angles, facial expression and lighting, so operation under all conditions
cannot be guaranteed. Because the camera searches for faces that are similar
to registered faces, there are cases where the faces are not correctly
recognized when the registered image and the shooting image vary greatly.
When facial characteristics are similar, particularly between parents and
their children, or between brothers and sisters, the camera may not
distinguish the faces.
The LUMIX G Micro System identity
With the LUMIX DMC-GH1, Panasonic has developed an entirely new concept in
digital cameras that comply with the Micro Four Thirds System standard by
taking even greater advantage of the compactness and light weight that are
made possible by eliminating the mirror box. By increasing the number of
electrical contacts between the camera body and the lens, the camera's
expandability is also dramatically increased to maximize future potential.
The LUMIX G Micro System’s 1,440,000-dot equivalent Live View Finder retains
the outstanding viewability of an optical viewfinder and can also display
information about camera settings that the user can see without taking his
or her eye from the subject. A clever built-in eye sensor automatically
switches on the viewfinder when the user looks into it, then switches it off
and turns on the free-angle 3.0-inch large 460,000-dot high-resolution LCD
(which boasts a wide viewing angle) when the user looks away from the
viewfinder. The 60-frames-per-second Live View is made possible by the Live
MOS sensor, which takes signals directly from the image sensor and sends
them continuously to the LCD, in real time. Both the Live View Finder and
LCD provide a 100% field of view. This allows the user, when composing a
shot, to check the framing accurately from corner to corner.
The contrast AF system adopted by the LUMIX DMC-GH1 is not only accurate and
easy to use, but also very fast. Users can choose from a wide range of AF
modes, including multiple-area AF with up to 23 focus areas, 1-area AF with
a selectable focus area, Face Detection, and AF Tracking.
To deal with dust and other foreign matter entering the body
when changing lenses, a Supersonic Wave Filter is built in as part of a Dust
Reduction System designed to prevent matter from adhering to the image
sensor.
Other options to enhance the fun of photography
The wide range of options available for the LUMIX DMC-GH1 let users
customise and personalise their camera. An option for photo shooting lets
the DMC-GH1 reproduce a square image with a 1:1 aspect ratio in addition to
the 4:3, 3:2 and 16:9 multi-aspect ratios.
My Colour mode, which was popular in the DMC-G1, is a special option that
gives free reign to the user's creativity. In My Colour mode, the colour,
brightness and saturation parameters can be freely adjusted while checking
the Full-time Live View image to see how the adjustments affect the picture.
This makes it easier and more fun to create interesting, expressive images.
The user can adjust the settings that best suit the shooting conditions and
his or her expressive intent, for greater photographic control.
The DMC-GH1 also offers a Playback mode that allows the user to play 'only
still images,' 'only motion images,' or 'both'. When choosing to play 'only
motion images,' it is even possible to play AVCHD and Motion JPEG videos
separately. Photos and movies can also be played back together with an
attractive seamless effect and background music in the LUMIX DMC-GH1's new
Slideshow mode that takes advantage of its large, high-resolution LCD. Using
an optional mini HDMI cable, slideshows can be shared in stunning HD video
and audio quality on an HDTV with family and friends.
HD photos and HD movies with VIERA Link networking
Both still images and AVCHD-format motion images recorded on SD Memory Cards
are easy to view on a Panasonic VIERA TV with dynamic full-HD resolution.
The user simply inserts the card into the VIERA Image Viewer (SDHC/SD card
slot) on a VIERA TV or DIGA Blu-ray Disc Player to play the content.
Alternatively, an optional mini HDMI cable can be used to output still and
motion images recorded with the LUMIX DMC-GH1 directly to the TV for easy
VIERA Link operation. This makes it possible to take maximum advantage of
the camera's playback functions, including slideshows in which both still
and motion images are played sequentially, or calendar displays and so on.
Operation using only TV’s remote controller is super-easy.
Rich options for expandability
In addition to LUMIX G lenses, the LUMIX DMC-GH1 and LUMIX G Micro System
can use any interchangeable lens that complies with the Four Thirds standard
via an optional mount adapter.* This gives the user access to the entire
range of Four Thirds lenses. And a stream of new Micro Four Thirds lenses
will be announced in the future, providing a large, diverse line of
high-performance lenses for the user's photographic toolbox. With the LUMIX
G Micro System and the growing assortment of lenses becoming available, the
expressive possibilities are unlimited. The LUMIX DMC-GH1 system camera
offers a wide variety of options to choose from to match every shooting
situation and shooting style.
• External Flash: DMW-FL220(GN22) / DMW-FL360(GN36) /
DMW-FL500(GN50)
• PL Filter: DMW-LPL62
• ND Filter: DMW-LND62 NEW
• MC Protector: DMW-LMCH62
• Mount Adapter: DMW-MA1
• Stereo Microphone: DMW-MS1 NEW
• Battery Pack: DMW-BLB13
• Soft Case: DMW-CG2 NEW
• Soft Bag: DMW-BAG1
• Shoulder Strap (Stylish) DMW-SSTG1-A/C/R/K* *NEW
• Shoulder Strap (Woven) DMW-SSTG2-W
• Shoulder Strap (Leather) DMW-SSTG3-T
• Remote Shutter: DMW-RSL1
*Some functions on the DMC-GH1 are not available depending on the lens that
is mounted





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