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Press Release - 19 August 2009
Canon unveils the ultimate digital
compact camera -
the PowerShot G11 with Dual Anti-Noise System
United Kingdom / Republic of Ireland, 19 August 2009:
Canon today announces the launch of the PowerShot G11 digital compact
camera, successor to the multi-award winning PowerShot G10, with a host of
stunning new features.
Key innovations on the PowerShot G11 include a
high-resolution vari-angle LCD screen and greatly improved noise reduction.
Canon’s new Dual Anti-Noise System combines a high sensitivity 10.0
Megapixel image sensor with Canon’s enhanced
DIGIC 4 image processing technology to greatly reduce noise and increase
quality equal to 2-stops. The Dual Anti-Noise System allows photographers to
capture full resolution images - using up to ISO 3200 - in difficult
low-light conditions. This makes it easier than ever to take stunning
low-light portraits or retain the ambient light detail with late-night
landscapes. Motion blur can also be substantially reduced.
Flexible shooting options with vari-angle LCD
The PowerShot G11 introduces enhanced flexibility with
a new 2.8-inch vari-angle PureColor II VA LCD – a feature introduced as a
direct result of customer feedback. The adaptable screen makes the PowerShot
G11 ideal for shooting in all situations, such as reportage photography
where using the optical viewfinder may not be practical. Perfect for
creative and macro photography, the vari-angle lens has a wide viewing angle
and 461k dot resolution with natural colour accuracy, giving photographers a
detailed view of their subjects – both pre and post-shoot.
The premium quality Canon lens delivers
picture-perfect performance, offering a
5x wide angle (28mm) zoom with optical Image Stabilizer (IS). This allows
handheld shots to be taken at much slower shutter speeds (4-stops) than
conventional non-IS models - allowing perfect shooting in darker conditions
or at a lower ISO.
DIGIC 4 - enhanced, improved, expanded
Professional photographers and budding amateurs alike
will benefit from improvements to Canon’s DIGIC 4 image processing
technology within the PowerShot G11.
These improvements include enhancements to Intelligent
Contrast Correction technology - i-Contrast - which optimises the dynamic
range of images, to help prevent highlight blowout, while retaining
low-light detail. i-Contrast is ideal for use in difficult lighting
situations where there is a wide disparity between dark and bright areas of
a scene, as can be the case with outdoor portraits. A new Low Light mode can
be used to achieve low noise levels at reduced resolution in a higher ISO
range – ideal for indoor and low-light photography, users can capture 2.5
Megapixel images at up to ISO 12800 and 2.4 frames per second.
The PowerShot G11 also includes a built-in 3-stop
Neutral Density (ND) filter and white balance fine control which enables
photographers to more accurately account for variations in natural and
artificial light, such as differences in colour tone across various kinds of
tungsten light bulbs. The ability to make such fine adjustments in-camera
can cut processing time post-shoot – while enabling photographers to be more
creative in the field.
Smart Auto Mode – now even smarter
DIGIC 4 now includes an enhanced version of Canon’s
Smart Auto Mode with
Scene Detection Technology. The PowerShot G11 will automatically analyse and
compare the scene to 22 types of scene, applying the best settings for
optimum output – a great asset to those who love to point-and-shoot without
worrying about the technical details. Smart Auto now also detects the
movement of people in a scene, activating Servo AF/AE to ensure that focus
and exposure are locked onto that subject. Photographers can also take
advantage of Quick Shot – a shooting method that cuts shutter lag by using
the optical viewfinder for focus and framing.
Great features for professional results
Whether amateur or professional, the PowerShot G11
offers an exceptional range of features and accessories for expanding a
photographer’s shooting opportunities. The digital compact includes the
ability to shoot in RAW format and is compatible with Canon’s Digital Photo
Professional (DPP) software, ensuring that photo shoots can be easily
integrated into a photographer’s workflow.
The PowerShot G11 can also be used with a wide range
of Canon accessories, including the Speedlite 270EX, 430EX II and 580EX II;
Macro Twin Lite MT-24EX and
Macro Ring Lite MR-14EX flashes for enhanced shooting options; the
Speedlite Transmitter ST-E2, Speedlite Bracket and Remote Switch RS-60E3.
Underwater photographers can even team the PowerShot G11 with the specially
designed Waterproof Case WP-DC34 - an underwater housing allowing full
control of the camera at depths of up to 40m. The PowerShot G11 includes an
HDMI port so users can share their images with friends and family using a
compatible TV or display with an optional HDMI cable.
Owners of the PowerShot G11 are entitled to free
membership of
CANON iMAGE GATEWAY, an online photo sharing service. Users can take
advantage of great new features like the increase in storage capacity to 2GB
in October, allowing the upload and sharing of hundreds of high-quality
images. Friends and family can also enjoy viewing your online photo albums
from their mobile phones with the new mobile phone browsing feature. In
addition, owners of Canon PIXMA inkjet printers can now create, share and
print images from their photo album using the new PIXMA Album Printing
feature. CANON iMAGE GATEWAY is the ideal site for Canon users to share
high-quality and memorable photos and video with family and friends.
Pricing & Availability
The PowerShot G11 is available from early October 2009
priced at £569.00 / €659.00 RRP inc. VAT.






Canon Digital Ixus
200 IS (12 megapixel, 24 - 120mm zoom lens)
Canon Digital
Ixus 120 IS (12 MP, 28 - 112mm zoom lens)
Canon PowerShot S90 (10 MP, 28
- 105mm zoom lens)
Canon PowerShot SX20 IS (12
MP, 28 - 560mm zoom lens)
Canon PowerShot SX120 IS
(10 MP, 36 - 360mm zoom lens)
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